Sephora Spring Savings

Sephora is offering up to 20% off depending on your tier until the 19th! Just use code OMGSPRING. This is the perfect time to stock up on your favorite makeup items, and anything new you’ve been wanting to try. I personally love taking advantage of this discount every year, and wanted to share what I … Continued

10 Fashion SEO Tips To Get You Ranked

One of the most important things you can do for your brand as a new start-up is dedicating time to working on your SEO. Utilizing fashion SEO, in my opinion, is one of the most powerful FREE tools to help you get in front of your target customers. Each month alone my website gets … Continued

Fast Fashion Director To Sustainable Fashion Consultant

If you are a fashion startup, or an established brand trying to clean up their supply chain and are interested in my sustainable fashion consultancy services – you can check them out here. But, if you are curious about the woman behind this business (hi, I’m Melanie) and my experience in fast fashion, and how … Continued

How To Find Custom Clothing Manufacturers For Startups

Finding custom clothing manufactures for startups is all about finding the perfect fit. If it’s not just right, then it’s not going to work out long run. And, I never recommend brands go with the first factory they talk to. Finding your supply chain partners is more of a numbers game, and the truth is, … Continued

Should I Hire A Manufacturing Consultant To Make My Line?

Here at virtue + vice, I give you a lot of free information to help demystify the world of apparel manufacturing and supply chain. My goal is always to give you the tools you need to bootstrap so you can start your line on your own. But, this article is to help people who are … Continued

Manufacturing Clothes In India – I Wish Someone Told Me

You live, you learn. And, luckily for you, in my decade in the fashion industry, I have made tons of mistakes, which I am open to sharing with you. This way you don’t need to make them too. I know that I have kind of become known for all things fashion in India, but it … Continued

6 Simple Problem Hair Solutions

I’d venture to say most of us have felt a pang of hair envy here and there. You see a lush mane on the head of, say, Jessica Alba and compare it to your own problem hair — which may be slightly less shiny, less thick, more damaged, or whatever. My own hair is thin … Continued

Act Fast: Flash Sale on ModCloth Dresses

ModCloth may not be our top source for cute dresses anymore, but the once-cool retro retailer still has some stylish bargains if you’re willing to wait for a sale. The sale that’s on now, for example, gets you 30% off sitewide and 40% off sale items — plus free shipping when you spend more than … Continued

Bag Spotlight: The Splurge-worthy Leather Briefcase

Like it or not, the bag you carry says a lot about you. Especially at the office. Show up at work carrying your laptop and a sandwich in a reusable grocery bag from Trader Joe’s and you make an entirely different impression than the coworker who has her stuff organized in a leather briefcase. And … Continued

Comfortable Clothes: 6 Essential Threads for Relaxing at Home

Comfortable clothes are having their moment in the spotlight. While I am sad about the pandemic-related circumstances that are driving this newfound appreciation for cozy textures and loose-fitting silhouettes, I love that more women are feeling good about prioritizing their own comfort. Don’t get me wrong — I love a sexy stiletto heel or a … Continued