self-ridges-anniversary

A veritable color explosion comes to us compliments of Selfridges, the UK department behemoth on Oxford Street that usually has a good find or two. Why the Pantone 109, you ask? It’s all that yellow you see here, combined with black, and represented by major brands involved in the collaboration including Levi’s, Converse, Simon Carter, Fender, and Ralph Lauren. This should breathe some life into your other spring wardrobe, that’s for sure. [via swipelife]